How much does branding cost in the Matrix?
Friday, January 14th, 2011Today, I asked a client how he came to name his HVAC company “Matrix.” His response: “I wanted a name that people could remember when they needed to. I didn’t want a name that could be screwed up like airco, comm air, commercial air. Plus I really liked the movie!”
None of his competitors is that cool. These are the clients that are rightfully ours and we love them.






